Renae Bluitt, founder of Crush Media, is a PR consultant, blogger, and filmmaker, who serves as an advocate for Black women’s accurate representation in the media. She recently produced her first documentary film. “She Did That,” an extension of her blog, “In Her Shoes.
Throughout her career, she has successfully planned and executed PR campaigns and events for corporations and agencies such as ESSENCE Magazine, Pantene, Cover Girl, McDonald’s, Kraft Foods, and Coca-Cola.
She has also worked for Burrell Communications, Lifetime Television and most recently, Edelman PR Worldwide. Her Crush Media client portfolio includes P&G’s My Black is Beautiful, Cantu Shea Butter, Oyin Handmade, African Pride, Karen’s Beautiful,
Elasta QP, Polish Bar of Brooklyn, and EDEN BodyWorks.
“In Her Shoes” which features Black women who are leaving their mark on the world and paving the path for generations to come. In its first two years, ‘In Her Shoes’ gained an impressive following and was named “Best Business Blog of the Year” in the 2011 Black Weblog Awards.
In 2014, Renae was featured in a one-page Pantene advertorial in ESSENCE Magazine celebrating influential voices in the blogosphere. In 2016, Renae’s Holiday Shopping Guide featuring 75 Black women-owned brands gained national recognition in a three-minute segment that aired on Centric TV for over a year. Renae has received numerous awards and accolades as a champion for Black women entrepreneurs, and was recently honored in AT&T’s 2018 “Creators of Cool” Black History Month as a “modern day history maker.”
Through the success of her blog, Renae has garnered publicity in Forbes, Black Enterprise, ESSENCE, Design Sponge, Madame Noir, xonecole, Hello Beautiful, and NBC. She has worked as a content partner for major brands such as General Motors, Johnson & Johnson, VH-1, Ouidad, Walmart, Rafaella, Luna Bar, and EDEN BodyWorks.