Culture is Capital: The Business of Community, Creativity, and Opportunity

Time:
July 31, 2026 - 2:55 PM - 3:05 PM
Room:
Music City Center (Convention Center) // Davidson Ballroom

Urban League Connect

Urban League Connect: Experience & Lounge is the ultimate destination at the National Urban League Conference. This space offers more than networking; it fosters culture, conversation, and meaningful connections. Recharge with coffee, network in the coworking zone, or take advantage of complimentary headshots. Attendees can also enjoy exclusive product launches, celebrity appearances, interactive sessions, and engaging activities. This year, Urban League Connect Experience & Lounge is fully integrated, featuring Health & Wellness, HER Space, KINGS Corner, Creators Suite, and Mom’s Village. Community Marketplace and AI Innovation Station are available in the lounge, during Community Day, and in the virtual environment. Attendees can join remotely and access content after the event concludes.

From music to fashion to the very vocabulary of cool, our culture – the culture – has always been the primary driver of invention, influence, and economic value in America. African Americans have launched and shaped global trends only to see others reap the financial rewards. In this thought-provoking conversation, Monchieré Holmes-Jones challenges us to imagine what it would mean to not only create culture but to own it, protect it, and build lasting wealth from it. Discover how culture can be leveraged for economic development, community investment, and generational wealth creation. A must-attend conversation for creatives, storytellers, entrepreneurs, and anyone interested in transforming cultural influence into lasting community impact.

Speaker: Monchieré Holmes-Jones